A website is a site, a location or a piece of cyber space, on the World Wide Web. It is a small space rented by you to be used for your personal or commercial purpose.
Each web page is a document containing display elements like text, image, video along with some programming scripts to provide basic movement or function.
The basic purpose is to provide information about a company and
its products. Information is the resource that is most sought-after by
prospects and is preferred to be accessed fast and free. The ideal place is the
website.
The content of the web pages inclusive of text, image, sound, etc. fulfills the
basic purpose of having a website. This is the crucial element of a website.
While the website provides information to be read, seen or
heard, the web is not a static medium like a book. It can be programmed to do
some functions.
Software,nowadays are provided online so that customers can access them from
anywhere, anytime.
So, the website should also function as a business tool not just a brochure.
Only when a website provides necessary information and functions
as a tool, it fulfils the main purpose. Once these objectives are achieved, the
next optional element is the appearance or design of the website.
The web pages are made to look pleasing to the eye with pleasant fonts, colors,
graphical elements.
First, the website must have the necessary information, the
content.
Second, the website must be programmed to do routine tasks to act as a tool.
Third, the website can be designed to enhance its visual appeal.